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《体育科学研究》[ISSN:1006-6977/CN:61-1281/TN]

卷:

22

期数:

2018年5期

页码:

16-19

栏目:

体育人文社会学

出版日期:

2018-10-28

文章信息/Info

Title:

Research on thePath Choice of Sports Industry Development under the Background of “Internet +”

作者:

张华榕1; 刘明辉1; 彭利方2

（1.集美大学体育学院，福建 厦门 361021；2.上海师范大学体育学院，上海 200234）

Author(s):

ZHANG Hua-rong1; LIU Ming-hui1; PENG Li-fang2

(1.School of Physical Education，Jimei University，Xiamen 361021，China；2.School of Physical Education，Shanghai Normal University，Shanghai 200234，China)

关键词:

互联网+; 体育产业; 发展路径

Keywords:

“Internet +”; sports industry; development path

分类号:

-

DOI:

-

文献标志码:

A

摘要:

文章通过文献资料等研究方法阐述了“互联网+”的概念及应用，对我国“互联网+”背景下体育产业的发展现状进行了分析。结果表明：在当前互联网技术加速发展的背景下，我国体育产业可以通过虚拟技术开发、整合大数据资源、发展移动终端、体育场馆智能化、开发智能可穿戴设备等互联网技术手段助力我国体育产业的创新与发展。

Abstract:

Through the methods of documentation and other research methods，the concept and application of “Internet +”was analyzed，and the current situation of sports industry in the background of “Internet +”in China was analyzed.Under the background of the accelerated development of Internet technology，China＇s sports industry can promote the innovation and development of China＇s sports industry through virtual technology development，integration of large data resources，development of mobile terminals，intelligent stadiums，intelligent wearable equipment and other Internet technology means.

参考文献/References:

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更新日期/Last Update: 2018-12-10