模态与在线交际话语——基于即时通讯多模态语用框架的分析-《集美大学学报》（哲社版）

文章信息/Info

Title:: Modality and the Online Communicative Discourse—Based on the Analysis of Instant Messaging Multimodal Pragmatic Framework

Author(s):: ZHANG Xiao-yan; (Chengyi College,Jimei University，Xiamen 361021，China)

Keywords:: multimodal pragmatic analysis framework; inter-modalities; instant messaging; adaption

摘要:: 基于多模态话语分析理论以及多模态语用分析框架，从非语言层面、信息载体、与语言层面的关系、语言层面四个方面构建了即时通讯多模态语用分析框架。通过对QQ和微信群语料进行定量分析，发现即时通讯交际中，模态的使用与聊天内容和交际者身份有着较大的关系。文字模态是主要呈现方式，其次为表情符。模态间在语用上呈现互补和非互补关系，以互补关系为主，表现为强化、凸显、说明、表态关系。多种模态的选择符合了语言的顺应。

Abstract:: Based on multimodal communicative theory and the multimodal discourse analysis theory in pragmatic research，a theoretical framework for multimodal pragmatic discourse of instant messaging is established from four levels：non-language，information carriers，the relationship with language and language.Through a quantitative analysis of communicative discourses from QQ and We-chat groups，the paper finds that the use of modalities is highly related to the topics and identity of the participants.Text is the dominant mode，while emoticon mode ranks the next.The intermodal relationship is primarily complementary，which is represented by the strengthening，highlighting，introducing，declaring in pragmatic research.The choices of multimodalities accords with the adaption.