影像艺术之技术与文化的融合研究——以影视艺术为例-《集美大学学报》（哲社版）

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Author(s):: ZHANG Li-yan1; ZHANG Bo2; (1. Art Institute, Anhui Polytechnic University, Wuhu 241000, China；2. College of Art, Zhejiang University of Finance and Economics, Hangzhou 310018, China)

摘要:: 当下，影像艺术主要表现为影视艺术，又由于科技的进步，现代复制性技术与虚拟创造性技术越来越多地介入到影视艺术创作中，为其视觉设计提供了丰富的表现形式。然而，部分影视却越来越依赖于高新技术表现而忘却了艺术和文化意义的使命，以至于流为“视觉”表现。同时在影视创作与文本理论研究中也存在着一定程度的“隔”，无论是“技术论”“语言转向”还是“视觉转向”，都离不开意义的表达，因此，如何融合影视艺术之技术与文化的意义，是亟待正视的问题。这三者只有在理论研究与创作实践中有机融合在一起，才能有效推动影像艺术的健康向前发展。

Abstract:: At present, the main demonstration of image art is the film and television art. Advanced science and technology are involved in the creation of film and television art, and thus enable visual design to have richer manifestations. However, part of the films and television programs are increasingly dependent on high technology and forget their artistic and cultural mission. Besides, in the film creation and the study of text theory, there is a certain degree of “separation”, be it “technology theory”, “language turn” or “visual turn”. Therefore, how to integrate the technology and cultural meaning of film and television art is a problem to be faced. Only by integrating art, technology and culture organically in the theoretical research and creative practice can the image art be effectively promoted forward.