高中数学在线视频学习行为影响因素研究——基于结构方程模型的机制路径-《集美大学学报（教育科学版）》

文章信息/Info

Title:: Research on theInfluencing Factors of High School Mathematics Online Video Learning Behavior——The Mechanism Path Based on Structural Equation Model

Author(s):: SUN Gang-cheng1; JIN Ying2; 1. School of Education Science, Yan’an University,Yan’an 716000, China;2. Institute of Higher Education, East China University of Science and Technology, Shanghai 200237, China

Keywords:: online video learning behaviors; high school mathematic; Structural Equation Model; influence factor model; autonomous learning

摘要:: 探究高中数学在线视频学习行为的影响因素，可以为相关学习平台提供优化建议，提升学习高中数学用户的学习效果。基于D&M与TAM模型、“SOR-KAP”融合模型构建了以高中数学在线视频学习行为为结果变量的理论框架，并运用结构方程模型对模型进行检验、分析。结果显示：在线视频平台的信息质量、系统质量和服务质量作为外界刺激会对包括感知有用性、易用性和高中数学在线视频学习态度、意愿在内的用户认知有机体产生正外部性，并最终影响用户学习行为；在线视频平台的信息质量、系统质量、服务质量、感知有用性、感知易用性以及在线视频学习态度、意愿作为影响因素并非简单地线性影响高中数学在线视频学习行为，而是要通过复杂的机制路径协同作用促进高中数学在线视频学习行为。文章据此构建了高中数学在线视频学习行为影响因素模型，并基于问卷调研，采用结构方程模型验证了该模型的科学性。

Abstract:: This paper explores the influencing factors of high school mathematics online video learning behavior, which can provide optimization suggestions for relevant learning platforms and improve the learning effect of high school mathematics users. Based on D&M, TAM model and “SOR-KAP” fusion model, this paper constructs a theoretical framework that takes high school mathematics online video learning behavior as the result variable, and uses structural equation model to test and analyze the model. The results show that: the information quality, system quality and service quality of online video platforms, as external stimuli, have positive externalities on user cognitive organisms, including perceived usefulness, ease of use, attitude and willingness to learn high school mathematics online video, and ultimately affect user learning behavior; The information quality, system quality, service quality, perceived usefulness, perceived ease of use, online video learning attitude and willingness as influencing factors of online video platforms do not simply affect high school math online video learning behavior linearly, but promote high school math online video learning behavior through the synergistic effect of complex mechanisms and paths. Based on this, this paper constructs a high school math online video learning behavior influence factor model, and based on questionnaire survey, using structural equation model to verify the scientific model.