20世纪80年代以来符号学在中国的传播与接受-《集美大学学报》（哲社版）

文章信息/Info

Author(s):: HUANG Wen-hu; （School of Journalism and Communication,Huaqiao University,Xiamen 361021,China）

Keywords:: westernization of semiotics; sinicization of semiotics; the Chinese school; the semiotics school of Sichuan University

摘要:: 20世纪80年代以来，符号学逐步引发中国学界的普遍关注，并产生了不可忽视的影响力。概括来看，符号学在中国的传播与接受可分为萌芽期（1980年之前）、起步阶段（1980—1989年）、发展阶段（1990—1999年）、深化阶段（2000年至今）4个阶段，经历了符号学“西方化”到符号学“中国化”的演化进程，体现出中西符号学界之间此消彼长的博弈关系。就符号学“中国化”而言，“川大符号学派”特别值得关注。近20年来，随着中国符号学界与国际符号学界之间的交流日渐频繁，符号学“中国学派”也从“理论口号”逐渐转化为“学术实践”，这不仅能够有效避免“西方中心论”，而且有利于建构一套独立于西方现代符号学的本土话语和以“中国问题”为核心的原创性理论体系。

Abstract:: During the new era,the semiotics has gained increasing attention and interest in the Chinese academia,emerging as a force not tobe ignored.In summary,the spread of semiotics in China can be divided into four stages,namely the rudimentary stage (before 1980),the initial stage (1980-1989),the developing stage (1990-1999),and the deepening stage (2000-).Over the past 40 years since the China’s reform and openingup,the spread of semiotics in China has witnessed the change from westernization to sinicization,a result of competition and interaction between Chinese and western semiotics academia.As far as the sinicization of semiology is concerned,the semiotics school of Sichuan University deserves special attention.Thanks to the increasingly frequent exchanges between the Chinese semiotics circle and the foreign circle over the past two decades,the Chinese school gradually shifts their focus from “theoretical slogans” to “academic practices”.While getting rid of being “westerncentric”,this is conducive to building a native discourse independent of western modern semiotics and an original theoretical system targeting at the “Chinese issues”.